Vitamins or Candy?

Summary


he profusion of children's vitamins on store shelves might make a parent wonder if Mary Poppins has gone corporate: A spoonful of sugar apparently does help the medicine go down.

Chewable Wilmas and Bamm-Bamms are being elbowed for display space by gummy worms, caramels, jelly beans and gumballs in vivid colors and kiddie flavors.

See the full content of this document

Extract


Vitamins or Candy?

They look like candy. They taste like candy. But chomp on one of these gumballs or gelatinous action heroes and a kid gets his vitamins and minerals for the day, the packaging promises.

Minus the tantrum.

"The truth is, vitamins ...

See the full content of this document

Sponsored links




ver las páginas en versión mobile | web

ver las páginas en versión mobile | web

© Copyright 2012, vLex. All Rights Reserved.

Contents in vLex United States

Explore vLex

For Professionals

For Partners

Company